Well, the inevitable happened unfortunately. I suspected that Bush would win. Naomi Klein said that people would vote for Bush because of who he represented (or at least who he thinks he does). That his identity was branded much as we brand Nike or any other name. And I find people tend to be more comfortable with the “one” they know rather than take a chance with someone new. So it will be interesting to see what happens in the US now for the next four years. Is this truly a demarcation of Americans becoming more right winged or will people wonder in time what the hell they did.