Marketing to Woman Voters yet again
If you remember with the recent NB election, I discussed how I felt that politicians were not tapping into a huge voter potential - women. And of course with recent issues in the news like the Peter MacKay dog issue hasn’t helped matters either.
The US recognizes there is a problem. They are actively trying to change this through Women’s Voices, Women’s Vote. They have created some great videos to reach out to women voters. I’ve included an example of one here. Or you can go to the Women’s Voices, Women’s Vote website to see it and others.
Lisa Stone on blogher has a great post about this.
Why, then, if we’re running our own lives, paying for our own healthcare and taxes and seriously worrying about our retirements, did 20 million single women stay away from the polls in 2004?”
When are we in Canada going to start recognizing that women could have a HUGE influence over what happens in the polls? When are politicians going to recognize that they are not tapping the full potential of this market?
Posted by By: lisa | 
2006/10/26 | Life - politics - marketing - nb election - youtube | Trackback | Comments [RSS 2.0]